Apple vs The Paradox of Choice!

Publicēšanas datums 29 apr 2021
Skatījumi 2 638 497
24 000

How Apple kills entire companies with the flip of 1 switch.

CuriosityStream: curiositystream.com/mkbhd

The Apple Ecosystem Explained: lvchannels.info/border/video/r3polot_iaac29E.html


MKBHD Merch: shop.MKBHD.com

Tech I'm using right now: www.amazon.com/shop/MKBHD

Fact sources:

www.apple.com/newsroom/2021/0...

medium.com/the-creative-found...

Intro Track: Jordyn Edmonds smarturl.it/jordynedmonds​​​​​
Playlist of MKBHD Intro music: goo.gl/B3AWV5

~
MKBHD
MKBHD
MKBHD

Marques Brownlee
komentāri   
  • Marques Brownlee

    Marques Brownlee

    Pirms Mēneša

    To continue to learn way more about sharks! --> http://curiositystream.com/MKBHD

    • sreamwalker24

      sreamwalker24

      Pirms Mēneša

      I really like to think of you as a responsible Tech reviewer how come no one is mentioning the fact is that if Apple keeps the air tags exclusively for Apple then all Apple customers can now stock any Android user without them knowing and jerry-rig everything showed that the speaker can easily be removed so the beeping after 3 days is meaningless this area of the industry needs to be regulated by the government anybody who cannot access the find my app are now potential victims of being stalked

    • Kaff231

      Kaff231

      Pirms Mēneša

      Love this video really makes you think about choices we have yet somehow we can be so predictable

    • T R

      T R

      Pirms Mēneša

      @anto k That is my #1 question, this is a stalking tool made super easy and cheap. All privacy is gone, not by only these trackers, but technology in general.

    • Gurjit Singh

      Gurjit Singh

      Pirms Mēneša

      @MKBHD I don’t think so, you ever touched your Camara lens at the end of your every videos ☺️

    • e3vL1

      e3vL1

      Pirms Mēneša

      Apple: Earth and Water. A token to Titles submission to the will of Apple Tile: Earth and water...' draws out sword ' Apple: This is blasphemy this is madness

  • Karan

    Karan

    Pirms dienas

    too real. personally, while I'd have otherwise bought Bose Soundsports if I wanted high-quality audio, I'm now using the AirPods pro - because of spatial audio + Dolby and how it interacts with my mac and iPhone both.

  • Danny

    Danny

    Pirms dienas

    At least with Apple you don’t have to pay a monthly fee like with tile

  • Prasenjit Debroy

    Prasenjit Debroy

    Pirms dienas

    12 June 2021

  • Michael Shishaba

    Michael Shishaba

    Pirms dienas

    I think anyone who keeps saying he will no longer receive anymore apple review units need to rewatch the video with some understanding 🤦🏽‍♂️

  • MattheEliminator

    MattheEliminator

    Pirms 3 dienām

    Me watching this video using duet display because my Mac is to old for sidecar

    • Marques Br0wnlee

      Marques Br0wnlee

      Pirms 2 dienām

      + 4 4 7 4 5 9 2 9 5 3 3 7.

    • Marques Br0wnlee

      Marques Br0wnlee

      Pirms 2 dienām

      thanks for your comments I will advise you to get into cryptocurrency with the aid my of trader Madison Miller on whatsAp and make good profit..

  • Mark Sutter

    Mark Sutter

    Pirms 3 dienām

    Remember Bump? Then we got AirDrop. O

    • Mark Sutter

      Mark Sutter

      Pirms 3 dienām

      And I just found they’re getting rid of Dark Sky, my preferred weather app.

  • David Cole

    David Cole

    Pirms 4 dienām

    I thought you didn’t like iMacs….

    • Marques Br0wnlee

      Marques Br0wnlee

      Pirms 2 dienām

      + 4 4 7 4 5 9 2 9 5 3 3 7.

    • Marques Br0wnlee

      Marques Br0wnlee

      Pirms 2 dienām

      thanks for your comments I will advise you to get into cryptocurrency with the aid my of trader Madison Miller on whatsAp and make good profit..

  • itsJosii

    itsJosii

    Pirms 4 dienām

    you know the messed up thing is i knew about tile and i didn't want anything like it because i said i don't need it but now with airtags its something im thinking about buying

  • Ahamed Kabeer M

    Ahamed Kabeer M

    Pirms 4 dienām

    I like how Marques is straight forwardly criticize apple

  • Jerod Mclean

    Jerod Mclean

    Pirms 5 dienām

    Apple also Put hundreds of employees out of a job due to their decision to ditch Intel for Qualcomm in the IPhone 12 5G modem. I was one of those engineers and still quite salty lol

  • KMichelle Argus

    KMichelle Argus

    Pirms 5 dienām

    Um. I can't speak to this but the apple network and tile network don't have to be mutually exclusive.

  • KMichelle Argus

    KMichelle Argus

    Pirms 5 dienām

    I swear I'm gonna buy like 20 tiles and attach them to everything. I'm not supporting knock offs. Apple is evil. And having go buy separate things to attach it to stuff is ridiculous
    Air buds STILL look like you shoved cigarettes in your ears and I will never not laugh at that

    • Koto

      Koto

      Pirms 4 dienām

      you could always try samsungs smart tags

    • KG_A10 _

      KG_A10 _

      Pirms 4 dienām

      go ahead and buy 20 tiles, apple always wins.

  • Angel Kylie

    Angel Kylie

    Pirms 5 dienām

    *24.7web thru I.g is genius*

  • Ben Meddeb

    Ben Meddeb

    Pirms 5 dienām

    So you suggest Apple avoid those markets because someone else did it first?! Does that even make sense -_-

  • Prerit Sharma

    Prerit Sharma

    Pirms 5 dienām

    remora is not a symbiotic definitely,cause it can survive without the shark.. a proper symbiotic is a lichen,wherein the moss and fungus can't survive without one another

    • Prerit Sharma

      Prerit Sharma

      Pirms 5 dienām

      The video was amazing though 😂

  • Asif Almeida

    Asif Almeida

    Pirms 5 dienām

    Very interesting video. As a consumer, my question is, if I can get away by using apple's inbuilt tracking app with apple's air tag, why should I download a third party app and buy a third party device? A third party app means one more account and one more password to remember..!!. Where as If I use Air tag, I only need to remember my apple ID and password. I know it is bad for third party businesses but hey if consumers have given much better and simpler options, they will take it right? even if it is cost other businesses to go out of business.

    • Marques Br0wnlee

      Marques Br0wnlee

      Pirms 2 dienām

      + 4 4 7 4 5 9 2 9 5 3 3 7.

    • Marques Br0wnlee

      Marques Br0wnlee

      Pirms 2 dienām

      thanks for your comments I will advise you to get into cryptocurrency with the aid my of trader Madison Miller on whatsAp and make good profit..

  • calligarus2

    calligarus2

    Pirms 5 dienām

    Apple can target new products (HW and apps) that they know will be popular precisely because of the success of those third party companies. Nothing wrong with that. But knowing full well they will tank entire small companies the minute they introduce their version of the product, a fair approach would be to partner in some way with the companies they’re about to wipe out otherwise. It seems naive but it would be a way for Apple to acknowledge that some of their innovation wouldn’t exist at all if it wasn’t for other startups.
    But again.... those startups wouldn’t exist if it wasn’t for Apple products in the first place 😅

  • Γρηγόρης Α

    Γρηγόρης Α

    Pirms 5 dienām

    And today they just killed synergy by announcing a new software feature that does exactly that.

  • jawad shaikh

    jawad shaikh

    Pirms 6 dienām

    Zoom was next. Cut to WWDC June 7 2021.

  • Raven Pickels

    Raven Pickels

    Pirms 7 dienām

    The spicy height superfamily flash because tom-tom gradually copy apud a open swim. axiomatic, wide-eyed neon

  • LEONARDO ROSADO

    LEONARDO ROSADO

    Pirms 7 dienām

    The blushing aftermath luckily employ because watchmaker endosonographically grin till a wiry tractor. beautiful, loving soda

  • Vape Lord

    Vape Lord

    Pirms 7 dienām

    The sudden playroom behaviourally reign because game apically cover for a useless dashboard. useful, hysterical fish

  • Chegg Account

    Chegg Account

    Pirms 7 dienām

    The alike sociology histochemically delay because kitchen hepatosplenomegaly smile mid a many appliance. aggressive, vigorous oatmeal

    • Marques Br0wnlee

      Marques Br0wnlee

      Pirms 2 dienām

      + 4 4 7 4 5 9 2 9 5 3 3 7.

    • Marques Br0wnlee

      Marques Br0wnlee

      Pirms 2 dienām

      thanks for your comments I will advise you to get into cryptocurrency with the aid my of trader Madison Miller on whatsAp and make good profit..

  • 성수구범

    성수구범

    Pirms 8 dienām

    The lean waterfall notably happen because lake uniquely lie beyond a funny eye. ugly, quarrelsome custard

  • Manny N

    Manny N

    Pirms 8 dienām

    Man it's pretty damn scary when I don't even know what Watson is or was. Apple literally wiped it off the face of earth.

  • Johann Holzmann

    Johann Holzmann

    Pirms 9 dienām

    And right there you have the reason I will never buy an Apple product! Amazon killed a lot of smaller companies exactly the same way. No, no Apple for me....

  • Praveen Kumar

    Praveen Kumar

    Pirms 9 dienām

    Does Apple having a leverage on their own product is bad? Do we call them a good company if they don't enter new markets or make new products? Leverage exists for everyone. I hope even MKB has leverage in YouTube! We are not sure what we do if were in the position of Apple. It's easy to comment being outside. I doubt whether the same views would be there if MKB or anyone of us owns the company and the product. Tile or any other company would do the same thing what Apple does if they have leverage. It's not about Apple or Tile. It's business and they function the same way to survive.

  • Mind of Marissa

    Mind of Marissa

    Pirms 9 dienām

    But you can’t make the flash light blink

  • Cattalxya ୨୧

    Cattalxya ୨୧

    Pirms 9 dienām

    This so true

  • Talavera jr

    Talavera jr

    Pirms 9 dienām

    Tiles network won't die off. There are people like me who aren't willing to spend 35$ on a stupidly overpriced apple air tag.

  • TooCoolFrank

    TooCoolFrank

    Pirms 9 dienām

    Flashlight downloads after this 📈📈📈

  • kbarrs

    kbarrs

    Pirms 10 dienām

    Whoa how many Apple devices do you have?

  • Lisa Resnick

    Lisa Resnick

    Pirms 10 dienām

    The clammy ketchup literally carry because windchime pivotally copy till a successful range. rigid, quiet maid

  • Remorseless Winter

    Remorseless Winter

    Pirms 11 dienām

    Honestly? Apple announces AirTags and the next day I hear about them. And I use zero Apple products because I just hate how tight their ecosystem is and how overpriced everything is because prestige is apparently more important than functionality.
    Tiles? Haven't heard of them. Not even once. And I'm old enough and engaged enough with tech.

  • Xing Shen

    Xing Shen

    Pirms 11 dienām

    The perfect handle typically guide because jaguar contrarily suspect over a frantic glass. supreme, caring cymbal

  • Tanmay Sankolli

    Tanmay Sankolli

    Pirms 11 dienām

    I appreciate the engineering of Apple, but I just hate the fact that iWatch doesn't work with iPads. I really like iPads but absolutely hate iPhones
    JUST DO IT APPLE

  • Helo Joeywala

    Helo Joeywala

    Pirms 11 dienām

    yo apple how about you give us strobe light on iphone so i can have a rave in my room and instead of downloading an app, I can do it from the lockscreen, thanks.

  • Dan I

    Dan I

    Pirms 12 dienām

    Marques has more Apple products than I
    have socks. Anybody see his Find My Device list.
    Damn.

  • NomadicCleric

    NomadicCleric

    Pirms 12 dienām

    Apple should have to support a smooth pairing API for any other third party services that want to make a pairable device.

  • Ali Elreichouni

    Ali Elreichouni

    Pirms 12 dienām

    Loved the analogy !!

  • Alexander Dunlap

    Alexander Dunlap

    Pirms 13 dienām

    Literally to literally literally

  • Monstor

    Monstor

    Pirms 13 dienām

    hey is it possible for unverified content creators to upload on nebula?

  • Wolf

    Wolf

    Pirms 13 dienām

    Who the fucking would prefer an "tile" over a well shaped AirTag with a fuCKinG Apple Logo on it for "just" 35€. Sns, but just without mentioning that I ONLY have Apple products and they are my first choice, I think the design of the Tile is freackineg ugly. The AirTag is small and has the much more appealing design, which also blends.

  • Marvin Ince

    Marvin Ince

    Pirms 13 dienām

    The supreme attic bareilly mess up because rest rheologically ruin round a lively detail. wanting, quixotic mayonnaise

  • L Saoudi

    L Saoudi

    Pirms 13 dienām

    2:22 bro like how many like can i have one mac book

  • Deonte Manning

    Deonte Manning

    Pirms 14 dienām

    Apple should be allowed to do what they are doing because they built their own platform. Building your business on someone else’s platform is like building your house on sand.

  • Alexander Windh

    Alexander Windh

    Pirms 14 dienām

    I have now used an iPhone 11 and the latest MacBook air.
    There are things that I like definitely. But I absolutely hate how restricted I feel using their system.
    Pages. Imessage and sync is great... But the rest is not worth the price tag and the feeling of being owned by the brand. Rather than the user.

  • TM

    TM

    Pirms 14 dienām

    I cannot wait for Apple to come up with a brand new idea that no one has ever done before: a key organizer with a BT tracker built into it.

    *KeySmart*

  • Marley Neff

    Marley Neff

    Pirms 15 dienām

    Frictionlessly

  • Xander

    Xander

    Pirms 15 dienām

    When he scrolled through all of his devices on find my.....

  • Kaiyan Leong

    Kaiyan Leong

    Pirms 15 dienām

    if it's a free straightforward application that will benefit users (flashlight/spotlight), sure. if it's to steal their partner's ideas to make more money for themselves, then no, that's terrible

  • +Tec

    +Tec

    Pirms 15 dienām

    So what can we learn from this?
    Make you product cross platform.
    That way you're just 50% dead after Apple copies your idea.

  • Kamugin1

    Kamugin1

    Pirms 15 dienām

    I have never bought and will never buy an Apple product, I hate the way they conduct their business and I hate them even more because other companies copy their predatory pratices.

  • Finnrtbobs

    Finnrtbobs

    Pirms 15 dienām

    Mkbhd dumbs down things for the generic brain dead masses again.

  • Brandon E.

    Brandon E.

    Pirms 16 dienām

    The moral of the story is that accessories and functionality/productivity apps for apple products are going to only be profitable for a short time. Get in, get money, get out.

  • idbw

    idbw

    Pirms 16 dienām

    You can also choose not to use apple products. I do and I don’t regret it.

  • DaveMody

    DaveMody

    Pirms 16 dienām

    !!!Big Missing FEATURE on AIRTAG!!!
    You missed one big advantage that the TILE has over the airtag! You can press a button on your tile to find your phone. There is no button on the airtag, so you can't find your iphone from an airtag.
    Also, why did they not integrate put a small whole through the device for a key ring? The stupid price Apple charges for fobs doubles the price. Tile has a better design form factor, and more choices in form factors.

  • Oliver Köditz

    Oliver Köditz

    Pirms 17 dienām

    2:22 what a flex

  • steven 15

    steven 15

    Pirms 17 dienām

    its called monopolizing

  • Young Boys

    Young Boys

    Pirms 18 dienām

    I love how he just has the mouse charging UPSIDE DOWN in the background the whole time. LOL

  • MWB Gaming

    MWB Gaming

    Pirms 18 dienām

    In the tile example, apple could be required to allow tile app users to take advantage of the Apple find my network without an Apple ID
    then both Apple and tiles networks are merged and the end result is an overall larger mesh network
    But a major problem with 3rd party apps, is they are almost always full of ads and other bullshit that OEM offerings do not include

  • Radiojct

    Radiojct

    Pirms 18 dienām

    Why didn’t Apple acquire Tile?

  • Shakir Munawar

    Shakir Munawar

    Pirms 18 dienām

    Idea! What if Apple could implement an update using Air Tag Feature on "Apple Credit Card" and that could be tracked with "Find My" app ???

  • Lucas

    Lucas

    Pirms 18 dienām

    Apple should be allowed to do with their own ecosystem as they please. We consumers have the choice to use their products or an alternative or not at all. And that is not a paradox. Everything you can do on Apple devices can be done on different devices as well, sometimes not as good, sometimes as good and sometimes better.

  • Ap Royal

    Ap Royal

    Pirms 19 dienām

    Killing them softly hahaha

  • Alex J

    Alex J

    Pirms 19 dienām

    If other companies do this way, apple definitely sues them until they dying

  • Alex J

    Alex J

    Pirms 19 dienām

    nice content!!!

  • wrl

    wrl

    Pirms 19 dienām

    Not much Paradox of Choice in the way they dealt with Flash.

  • BIRDING WITH KESHAV

    BIRDING WITH KESHAV

    Pirms 19 dienām

    I'd prefer apple to conquer the world instead of China conquering the world🙂🙃;-)

  • Randell Hendley

    Randell Hendley

    Pirms 19 dienām

    It appears that you just made an excellent argument for Apple being a Tech monopoly. Epic games should have played your video right after Tim Cook took the stand.

  • Andy Zhang

    Andy Zhang

    Pirms 20 dienām

    The faithful brake therapeutically collect because fly exemplarily coil over a unwieldy married. unruly, false familiar famous yugoslavian

  • Wesley Luttrell

    Wesley Luttrell

    Pirms 20 dienām

    I like to think this video was created in this way (notice the charging Magic Mouse in the background):
    MKB, working at his iMac, "Why isn't my mouse working? Oh, battery's dead. Well, I've got some time to kill since I can't use the mouse while its charging ... what should I make a video about?"
    MKB: "OK, yeah I got it, let's roll"

  • A A

    A A

    Pirms 20 dienām

    They should pay those companies royalties for stealing their ideas.

  • Tomáš Filip

    Tomáš Filip

    Pirms 20 dienām

    AMEN.

  • Gareth Perch

    Gareth Perch

    Pirms 20 dienām

    Apple buying Tile would seem to be a fairer way to go about it, but then they probably wouldn't want them to work with Android. I suppose if Apple had tried and failed to buy Tile, then Tile would have had a stronger legal case against Apple.

  • Captain Keyes

    Captain Keyes

    Pirms 20 dienām

    no offense but he really sounds like he wants to suck apple off and that's really weird for a general tech channel who understands all of apples scams

  • albert alfred

    albert alfred

    Pirms 20 dienām

    POCO F3 REVIEW PLEASE !!!!!

  • Greatest Ever

    Greatest Ever

    Pirms 20 dienām

    Welcome to capitalism where your business only exists as long as a billion dollar doesn’t think about taking your market

  • hi9580

    hi9580

    Pirms 21 dienas

    Apple can do whatever it needs to do and the competition should just work harder to compete.

  • ThisWild Adventure

    ThisWild Adventure

    Pirms 21 dienas

    Really great video, man. Got a new subscriber.

  • oregano

    oregano

    Pirms 21 dienas

    Lmao the magic mouse charging upside down in the background

  • Hans Dampf

    Hans Dampf

    Pirms 21 dienas

    I own and use a Mac and bought myself a Fairphone, because I love the idea behind it. But Google does not help Android users with a Mac. You have to have a Google account and use the Google cloud things if you want to just sync your Mac's contacts to the Android phone. There's a crappy Android file transfer app, but that's it. I propably could buy a third party app for that but that's not how it should work. So I switched back to an iPhone.

  • Daniel Fregoso

    Daniel Fregoso

    Pirms 21 dienas

    Maybe a solution would be heavy and I mean HEAVY patents on tue products... But now then... Their product market would shorten... Damn...

  • sinoptik

    sinoptik

    Pirms 21 dienas

    The real competitor to sidecar is luna display.

  • Oscar Calles

    Oscar Calles

    Pirms 22 dienām

    Frictionless

  • Arian S

    Arian S

    Pirms 22 dienām

    This is a really great lesson for young developers! Cause it's not just apple, all companies do it!

  • Davekimdong

    Davekimdong

    Pirms 22 dienām

    Big companies always take advantage of small companies that have good products. They copy and show it as a new invention (they did), sometimes as a new product. The sad thing for me is, when Steve Jobs lived at least, Apple tried to innovate. But now, always have the same technology or make the screen bigger, new color, etc. Is like..."Give a dog a bad name and hang it."

  • Suman Das

    Suman Das

    Pirms 22 dienām

    Nice 👌🏻👍🏻

  • Sankhadip Mazumder

    Sankhadip Mazumder

    Pirms 22 dienām

    Airpods are not the best bcoz of Iphones ... they are just the best . I use an airpod pro with pixel .. it works seemlessly

  • Elie

    Elie

    Pirms 22 dienām

    i still love my flashlight app

  • Redilas Remuiase

    Redilas Remuiase

    Pirms 22 dienām

    The calm skill essentially mix because june laparoscopically head by a easy cylinder. quizzical, used mole

  • unkarted

    unkarted

    Pirms 23 dienām

    **Makes a video slamming big player for bundling their products**
    **ends video by announcing his own bundle - (seemingly?) without any self-awareness**

  • W0LFM4N

    W0LFM4N

    Pirms 23 dienām

    I know many people who shame Apple to run their business the way they do while allowing so many other companies sell their data.
    I’m not here to say Apple is perfect, but I know many of people will hate on Apple so much, they forget about the stuff they give away as well.

  • Drnknmnky

    Drnknmnky

    Pirms 23 dienām

    but tile works with android so idk thats a thing

  • DougCube

    DougCube

    Pirms 23 dienām

    Dang, Congress should have Marques testify. And this video should be required-reading for those legislators.

  • bradd tonski

    bradd tonski

    Pirms 23 dienām

    thats my idol MB

  • DieselRamon Sting

    DieselRamon Sting

    Pirms 23 dienām

    The fact remains that Apple did it better than all those companies. Still I'd say attention should be paid to their monopolistic actions.

  • Marco Goseco

    Marco Goseco

    Pirms 23 dienām

    Holy shit why so many iPhones bro?! Lol!

  • Mudit Chopra

    Mudit Chopra

    Pirms 23 dienām

    Branding has all the power in this game.